BY Christopherson Business Travel |

Southwest, the “Luv” airline

Southwest Airline has decided to show us their “luv” by introducing a new and improved Rapid Rewards program.
I believe this gives our travelers so many benefits. With no expiring miles and no black out dates, it makes using your rewards much easier. As you all know, trying to find available flights while using miles becomes frustrating. I can only see good things with this change.
Southwest says:  “The All-New Rapid Rewards features no blackout dates and unlimited reward seats, which means if we’re selling a seat, you can redeem points for it. Also, your points don’t expire if you have any earning activity in 24 months, and our Rapid Rewards credit card Members can redeem their points for things like international flights to more than 800 worldwide destinations, stays at more than 70,000 hotels worldwide, gift cards at more than 45 major retailers, and more.”
I want to feel the “luv”, so I can bet that all of our clients do too!