Business and LeadershipBusiness Travel

KPIs vs KPMs: What’s the difference?

When communicating to your stakeholders, it is important to know three key items:

  1. Know your audience.
  2. Know your metrics.
  3. Know your message.

In this post, I would like to focus on No. 2–know your metrics–as it’s important to correctly measure and report the value of KPIs and KPMs.

Below is a helpful graphic from BCD Travel to help distinguish the two.

Screen shot 2015-06-02 at 4.32.11 PMUltimately, you should focus on the measurement that will have the most impact on your stakeholders and create the most value.

Christopherson Business Travel

Christopherson Business Travel

Thank you for reading our corporate travel blog. Looking for more information about our business travel management services? Or maybe you'd like a demo of our business travel software? Check out the contact page or email info@cbtravel.com to connect with our team!

Leave a Reply