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Delta is Investing in the Customer Experience

By August 17, 2011 No Comments

Delta is investing more than $2 billion through 2013 to enhance their customers’ experience on the ground and in the air, with improvements to their global products, services, technology and airport facilities. They’re also focused on continuing to improve their operation. Consider the following achievements so far in 2011 (and click on the video links to learn more):

  • Improved operational performance for 2011, thanks to continued customer service training, expanded maintenance infrastructure and updated technology to better assist customers affected by delays.
  • 2,000 additional First Class seats aboard 228 regional jets. No other airline offers more first class seating than Delta.
  • Wi-Fi service on their entire domestic mainline fleet.
  • Full flat-bed seats in BusinessElite that offer optimal privacy and direct-aisle access. Their Boeing 767-400 and 777 fleets are now complete and work is well underway on their Boeing 767-300, 747-400 and Airbus A330 fleets. All Delta transoceanic flights will offer full flat-bed seats in BusinessElite by 2013.
  • Economy Comfort on international widebody flights, featuring up to four additional inches of legroom and 50 percent more recline.
  • Mobile apps for iPhone, BlackBerry and Android devices that let customers check in, view flight status, access their boarding passes, get airport information, check the weather, rebook their flight and store an airport parking location, among
    other functions.
  • Significant progress on the new Terminal 4 at New York-JFK, opening in 2013, and the new Maynard H. Jackson Jr. International Terminal in Atlanta, opening in 2012.
  • Two new Delta Sky Club lounges in Indianapolis and Philadelphia and renovated Sky Clubs in Atlanta, New York-LaGuardia, Los Angeles, Minneapolis/St. Paul and Atlanta
    (Concourse B). In addition, a renovated club is scheduled to open later this summer in Seattle.
Mike Cameron

Mike Cameron

Mike Cameron is the CEO of Christopherson Business Travel, which he and his wife Camille have owned since 1990. They have four children, nine grandchildren, and one great-grandchild.

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