Delta does it again. While most airlines are cutting out snacks and even beverages from their service, Delta announced they are reinstating complimentary meals. Starting with economy class, Delta began offering free meals late last year for a trial period. Testing out ways to improve customer satisfaction, most fliers were surprised to see the once commonplace amenity again.
Beginning in March, they will offer meals on long-haul domestic flights between JFK and Los Angeles and San Francisco. Later this Spring, complimentary meal service will be added to 10 other major domestic markets including: Boston to San Francisco; Los Angeles and Seattle; Washington National to Los Angeles; JFK to San Diego, Seattle, and Portland, Oregon; and Seattle to Fort Lauderdale, Orlando, and Raleigh-Durham.
Are in-flight amenities, like complimentary meals returning?
After merges and cutbacks, complimentary meals and even drinks from airlines seemed to be a thing of the past. Now, in an effort to improve customer satisfaction, airlines are returning to these staples. Some have even surpassed the traditional in-flight meal to offer higher value products.
- United, Delta and American have dramatically improved their airport lounge catering services, offering healthier and fresher options
- United’s Polaris Class offers locally sourced and seasonal fare
- Delta’s Intercontinental One Suite also provides a five course meal based on seasonality.
- JetBlue and American are vying for best in-flight products and service among the legacy carriers.
Delta was the first airline to bring Wi-Fi to domestic flights. Then in-seat power outlets. Now meals. What will be next? Massage chairs in first class? Spa services? Massage therapists available after the meal? One can only dream…
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